Pass the Plate:
Pink Pinwheel Sugar Cookies

Pink Pinwheel Sugar Cookies from

National Breast Cancer Awareness Month is drawing to a close in a few days, but before the annual event wraps up, I wanted to share a special opportunity to support and bring awareness to the fight against breast cancer.

Over the past decade, KitchenAid has helped raise more than $9 million for breast cancer research through their long-standing partnership with Susan G. Komen for the Cure. As part of the program, KitchenAid has launched the Pass the Plate initiative.

The setup is simple and starts with an exclusive Villeroy and Boch plate (pictured below) designed by Jacques Pepin. You register the plate online, make a dish, serve it on the plate and then pass the plate to a friend. Your friend in turn registers the plate, makes a dish, serves it on the plate and passes the plate on to another friend. Each time someone new registers the plate, KitchenAid donates $5 to Susan G. Komen.

Pink Pinwheel Sugar Cookies from

I chose to make a “think pink”-inspired version of my pinwheel sugar cookies. And now you’ll have the chance to join me and the long line of other cooks who have “passed the plate,” as KitchenAid has generously offered to give one Just a Taste reader a Cook for the Cure plate so that they too can keep the Pass the Plate love going.

UPDATE: This giveaway is now closed. Congratulations to the winner, Anne (comment #81)!

To enter for your chance to win a KitchenAid Cook for the Cure plate, leave a comment on this post that answers the following question:

What special dish would you serve on this Cook for the Cure plate?

One winner will be selected via and announced on Monday, November 4, 2013. This giveaway closes on Sunday, November 3, 2013 at 12 p.m. EST and is open to U.S. participants only. The winner will be contacted via email, so please include a valid email address in the email address entry box.

Pink Pinwheel Sugar Cookies from

Pink Pinwheel Sugar Cookies from

Pink Pinwheel Sugar Cookies from

Pink Pinwheel Sugar Cookies from

Craving more? Sign up for the Just a Taste newsletter for a fresh serving of content delivered every week to your inbox! And stay in touch on FacebookTwitterPinterest, and Instagram for all of the latest updates.

Disclosure: All opinions expressed are my own and I was not compensated monetarily for this post. I received a complimentary Cook for the Cure plate from KitchenAid in conjunction with this giveaway.

Pink Pinwheel Sugar Cookies

Yield: About 4 dozen cookies

Prep Time: 6 hours (includes refrigeration)

Cook Time: 11 min


3 cups all-purpose flour
1/2 teaspoon baking powder
1/2 teaspoon salt
1 cup (2 sticks) unsalted butter
1 1/3 cups sugar
2 large eggs
2 teaspoons vanilla extract
Red food coloring


In a medium bowl, sift together the flour, baking powder and salt.

In the bowl of a stand mixer fitted with the paddle attachment, beat the butter until smooth, about 2 minutes. Add the sugar and continue beating until the mixture is light and fluffy, about 3 minutes. Add the eggs one at a time, beating between each addition, then add the vanilla.

Turn the mixer off. Add the flour and then beat just until combined. Remove the dough and separate it into two equal pieces. Shape one piece of the dough into an 8-inch square, wrap it securely in plastic wrap and place it in the fridge. (This will be the white portion of the cookies.)

Return the remaining piece of dough to the stand mixer bowl, and with the mixer on "low," add in the red food coloring, drop by drop, until it reaches your desired pink color. Remove the pink dough, shape it into an 8-inch square, wrap it securely in plastic wrap and place it in the fridge.

Refrigerate the dough for 30 minutes.

Remove the dough from the fridge and cut each square in half to form two rectangles. Wrap half of each color of dough in plastic wrap and return it to the fridge. Place the white dough in between two pieces of wax paper and roll it into a rectangle about 1/8-inch thick. Roll out the pink dough between two separate pieces of wax paper until it is a rectangle about 1/8-inch thick.

Peel the top layer of wax paper off of the white dough and then peel the wax paper off one side of the pink dough and use the other side to transfer the pink dough on top of the white dough. Very lightly roll the two layers together.

Starting at the shorter end of the rectangle, roll the dough as tightly as possible into a log. Repeat the rolling and stacking process with the remaining dough in the fridge. Wrap the logs in wax paper and then plastic wrap and refrigerate them for 1 hour.

Remove the dough logs and roll them on the counter several times so they don't develop a flat side. Unwrap the dough logs and place the sprinkles in a large, shallow dish. Roll the dough logs in the sprinkles until they are completely coated. Re-wrap the dough logs in wax paper and plastic and refrigerate them for 4 more hours.

When ready to bake, preheat the oven to 350ºF and line two baking sheets with parchment paper. Remove the dough from the fridge and slice each log into 1/4-inch rounds. Place the rounds about 2 inches apart on the baking sheets, as the cookies will expand when baked.

Bake the cookies for 9 to 11 minutes until pale golden, and then transfer them to a rack to cool completely.


116 Responses to “Pass the Plate:
Pink Pinwheel Sugar Cookies”

  1. #
    Julie @ Table for Two — October 28, 2013 at 8:49 am

    Seriously, love everything that KitchenAid does with their initiatives and program that support breast cancer. <3

    Your cookies look darling and so perfect & tightly rolled. I love how festive they are and they would be great for February, too! Beautiful job, Kelly :)

  2. #
    Alison @ Ingredients, Inc. — October 28, 2013 at 9:06 am

    love these! I saw these early this morning on Pinterest and pinned them

  3. #
    Tieghan — October 28, 2013 at 9:20 am

    Such an amazing cause! These cookies do it justice for sure!! So fun and cute!

  4. #
    barbara n — October 28, 2013 at 9:31 am

    I would serve pink lemonade pound cake

  5. #
    Jennie — October 28, 2013 at 9:32 am

    It looks so perfect as you have done it. Maybe almond crescents would look especially pretty as well?!

  6. #
    Lori @ RecipeGirl — October 28, 2013 at 9:47 am

    Adorable. And fun to see what you served on your plate! Mine will be shared next Monday :)

  7. #
    Sara Staffeldt — October 28, 2013 at 9:53 am

    Chocolate Chip Banana Bread!

  8. #
    Belinda — October 28, 2013 at 10:22 am

    This plate is a great idea! I would make a salad with tons of antioxidant vegetables and a sprinkling of sunflower seeds because this type of salad helps the body fight free radicals that can encourage cancer. Then would come a tough choice of whether to give it to someone with cancer or to someone who would keep the plate moving to raise more money for breast cancer research.

  9. #
    Kelley Murray — October 28, 2013 at 11:45 am

    Love the plate and the wonderful idea behind it! I saw a post for these cookies and think they would look so nice. They are Mint and Chocolate Filled Rose Thumbprint Cookies.

  10. #
    Vaishali — October 28, 2013 at 12:13 pm

    Made these for valentine’s day last year. Would definitely make these again for cook for the cure plate.

  11. #
    Jodee Weiland — October 28, 2013 at 12:15 pm

    Great recipe for this…and what a great way to help with is cause! I would make my mother’s recipe for bow knot cookies with pink icing!

  12. #
    Rachel @ Bakerita — October 28, 2013 at 12:33 pm

    How cute are these cookies! Love so much. I would definitely try these to put on the plate :)

  13. #
    Averie @ Averie Cooks — October 28, 2013 at 1:19 pm

    I would serve a big fancy cake!

    Beautiful cookies & great cause!

  14. #
    Aimee / Wallflower Girl — October 28, 2013 at 1:31 pm

    So beautiful! I’ve pinned these and want to make them for Christmas :D

  15. #
    Jessica w — October 28, 2013 at 3:38 pm

    I would make some german plum cake

  16. #
    Rachel @ Twin Tough — October 28, 2013 at 5:12 pm

    What pretty cookies, and such a wonderful cause! Thanks for sharing! :) I think I would make Pumpkin Brownie Bars to put on my plate!

  17. #
    Pat Minzes — October 28, 2013 at 5:15 pm

    I would definitely serve the all-time favorite at our house .. chocolate chip cookies!

  18. #
    naomi — October 28, 2013 at 5:18 pm

    I love that you made cookies for this cause and are such a great supporter!

  19. #
    Lauren @ Climbing Grier Mountain — October 28, 2013 at 5:39 pm

    Bravo! These cookies are beautiful and the perfect way to support a wonderful cause! <3

  20. #
    Alyssa — October 28, 2013 at 6:48 pm

    I would have to make some pumpkin muffins!

  21. #
    Gaby — October 28, 2013 at 8:27 pm

    Adorable cookies and love the support KitchenAid gives this wonderful foundation!

  22. #
    karen — October 28, 2013 at 8:52 pm

    I would make mini cherry turnovers.

  23. #
    Laura (Tutti Dolci) — October 28, 2013 at 8:56 pm

    These cookies are so pretty, I love the pinwheels!

  24. #
    Nicole @ Young, Broke and Hungry — October 28, 2013 at 11:14 pm

    What a wonderful cause you are supporting with these adorable pink cookies!

  25. #
    Kaitlin Benjamin — October 28, 2013 at 11:26 pm

    My mom is a breast cancer survivor, and she loves roasted vegetables, so I would definitely serve her up some roasted autumn root veggies on this looker!

  26. #
    Melissa — October 29, 2013 at 12:35 am

    I would serve cherry pie cookie bars on the plate to match the cherry theme!

  27. #
    Celine — October 29, 2013 at 12:55 am

    I would serve chocolate-covered strawberries :)

  28. #
    EWang — October 29, 2013 at 1:32 am

    I’d make our Favorite Cookies with oatmeal, craisins, coconut, and pecans to share with a friend! #familyfavorite

  29. #
    Becca @ Crumbs — October 29, 2013 at 5:12 am

    So pretty and perfect for Breast Cancer awareness!

  30. #
    Christine @ Cooking with Cakes — October 29, 2013 at 9:30 am

    I love your pinwheel cookies Kelly, they always look so beautiful!!!

  31. #
    Laura — October 29, 2013 at 11:21 am

    OMG!!! they are soooo cute…
    Id make pink and white zebra cubcakes!!!

  32. #
    Kelly J — October 29, 2013 at 12:25 pm

    I would make chocolate fudge cake!

  33. #
    Grace — October 29, 2013 at 1:09 pm

    Wow- what a neat idea- I hadn’t seen those before. You just gave me some great inspiration for Christmas. I know a few ladies that I would love to pass those on to. Maybe that’s how I’ll share holiday cookies this year :)

  34. #
    Babs — October 29, 2013 at 4:36 pm

    What a wonderful idea to support breast cancer, friendships, baking, and the art of giving! The pink pinwheel cookies look great, but my grown kids remind me that so many friends and teachers would be so thankful for my gifts of delicious lemon poppy seed bread…naturally this plate would do it justice if wrapped in pink cellophane and tied with a pink bow!

  35. #
    Deborah Cranford — October 29, 2013 at 5:14 pm

    I would bake up a batch of your Secret Ingredient Chocolate Chip cookies & bring them in to where I used to work, to brighten the day of 2 of my former coworkers who are breast cancer survivors!

  36. #
    Paula - bell'alimento — October 29, 2013 at 9:14 pm

    My wheels are turning. Pinwheel cookies happening soon!

  37. #
    Suzanne B — October 30, 2013 at 11:54 am

    I would make strawberry shortcake!! Yummy!!

  38. #
    Vicky V. — October 30, 2013 at 2:00 pm

    How awesome! I’d bake some pink lemonade cookies for the plate!

  39. #
    Jessica Hackman — October 30, 2013 at 2:03 pm

    I’d searve homemade caramels, dipped in chocolate

  40. #
    Ritika — October 30, 2013 at 3:49 pm

    I would make raspberry cupcakes.

  41. #
    Debra Lee — October 30, 2013 at 4:04 pm

    This would be my cheese plate!

  42. #
    Donna F. — October 30, 2013 at 5:12 pm

    I would serve pink, strawberry shortcake cupcakes!

  43. #
    Adele — October 30, 2013 at 5:20 pm

    I would use the plate to serve a rainbow of fresh fruits.

  44. #
    Amy L — October 30, 2013 at 8:00 pm

    I’d serve my husband’s favorite – Toll House Cookies. YUM!

  45. #
    Liliana — October 31, 2013 at 8:39 am

    Your cookies look amazing! In honour of Connie, my childhood friend who passed away from breast cancer, I would serve pink amaretti cookies.

  46. #
    Melissa T. — October 31, 2013 at 6:28 pm

    I would make shortbread sandwich cookies with pink icing (of course!).

  47. #
    Ashley @ Wishes and Dishes — November 1, 2013 at 12:15 am

    I would serve a banana bread!

  48. #
    Liz — November 1, 2013 at 9:17 am

    I would make a beautiful pumpkin bread with cream cheese frosting.

  49. #
    Rachel S. — November 1, 2013 at 9:21 am

    I would either do a caprese salad or maybe a fruit kabob.

  50. #
    Cherie Fasbinder — November 1, 2013 at 9:29 am

    I’m with you… would make something “pink” to support the cause. Maybe strawberry truffles dipped in pink tinted white chocolate.

  51. #
    Beatrice — November 1, 2013 at 9:29 am

    I would serve a pink chiffon cake with light pink glaze.

  52. #
    Nichol Perez — November 1, 2013 at 9:30 am

    I would make a bundt cake with fresh strawberries and rum whipped cream.

  53. #
    Shaina — November 1, 2013 at 9:31 am

    What a great way to raise awareness! I would obviously make something pink, I think I’d make mini cupcakes with hot pink frosting and lots of pink sprinkles and decorations. I picked mini because, well, everything is cuter when it’s mini!

  54. #
    Linda Jean — November 1, 2013 at 9:32 am

    My mother passed away from breast cancer on November 4, 2006. She was an amazing cookie baker. She made 25 different kinds of Christmas cookies every year and gave them away to everyone, mixed, in tie boxes that she collected all year long. The cookie that I would serve on this plate is one that she made for Easter and special family events…we called it Lekvar Cookies but everyone else knows it as a Hungarian Kiffle. She taught her three daughters how to bake so we still enjoy Mom’s cookies, but somehow they are never quite the same.

  55. #
    D SCHMIDT — November 1, 2013 at 9:38 am

    I would serve strawberry cupcakes, basic but delicious!

  56. #
    Bonnie Satinover — November 1, 2013 at 9:52 am

    These would be great to make for the school bake sale fundraiser for Volley for the Cure

  57. #
    diane — November 1, 2013 at 10:14 am

    I think everyone is somehow touched or connected by family and friends who have or who have conquered breast cancer. In my family, it’s was my aunt and my cousin. If my aunt were still alive, I would bake bread for her, toast it, and spread lots of good, creamery butter on it for her and serve it on this lovely platter. If I win, I will be baking your special pink sugar pinwheel cookies and then send them along to my cousin in Indiana who has conquered the cancer beast!

  58. #
    Alice Olson — November 1, 2013 at 10:17 am

    I would put my Santa Christmas Cut-outs with fluffy white frosting — they are a feel good cookie made with love –
    I look at this plate it is makes me feel good as what it does for the cause, my santa cookies would make you feel good too on the plate!! I started out making 48 dozen cookies each year and giving all away- now have worked up to 72 dozen cookies!!! ’tis the season for a good cause and to make people feel good!!

  59. #
    AliciaC — November 1, 2013 at 10:20 am

    I would make mini vanilla bean scones with a pink tinted glaze! Great initiative!

  60. #
    Kathleen O'Brien — November 1, 2013 at 10:22 am

    This is a great idea!! Thanks to KitchenAid for all that they do to raise awareness!!
    I would serve your pink pinwheel cookies or the amazing chocolate chip cookies brought to me when I was going through my breast cancer journey eight years ago.

  61. #
    Lara — November 1, 2013 at 10:46 am

    Thank you to KitchenAid for being part of such a great cause. It brings so much awareness to such a wide audience.
    I would make snickerdoodles with pink food coloring and pink sugar mixed in with the cinnamon. Snickerdoodles are so comforting and bring back so many great memories!

  62. #
    Maya — November 1, 2013 at 10:49 am

    This recipe looks delicious! I can’t wait to try it!!

  63. #
    Cheryl H — November 1, 2013 at 10:49 am

    I would make something easily transported, I have a great recipe for banana coconut bread with lime glaze that I love, maybe make some mini loaves and wrap up to pass on to a friend.

  64. #
    Tina Simons — November 1, 2013 at 10:54 am

    Love this! Little cherry cheesecakes would be adorable served on this!!

  65. #
    Carole R. — November 1, 2013 at 11:01 am

    an assortment of cookie

  66. #
    Gina — November 1, 2013 at 11:10 am

    I’d probably start with truffles or something like that. Great cookies too.

  67. #
    colleen m. — November 1, 2013 at 11:10 am

    I would make Nutella sandwich cookies-stuffed with peanut butter-TASTEEEEE

  68. #
    Michelle — November 1, 2013 at 11:17 am

    I would serve pink snowball cake. What a great idea and Kitchenaid product!

  69. #
    Corinne Driscoll — November 1, 2013 at 11:18 am

    I would serve Pink Fuzzy Bunny Slipper cookies! Recipe can be found at

  70. #
    Mary Bilyeu — November 1, 2013 at 11:24 am

    I think this deserves something pink and something French … perhaps macarons?

  71. #
    Christi — November 1, 2013 at 11:34 am

    I would probably make my pumpkin snickerdoodles and pass the plate on to my sister who is a survivor, and loves pumpkin! The plate is beautiful as is the message.

  72. #
    Robin M — November 1, 2013 at 11:41 am

    Red Velvet cookies in honor of the one that I love who has gone through and survived breast cancer.

  73. #
    Barbara Ford-Wilson — November 1, 2013 at 12:05 pm

    I would make your wonderful pinwheel cookies and would hope they turn out as perfectly as yours!

  74. #
    Elaine — November 1, 2013 at 12:07 pm

    Red Velvet mini cupcakes with pink sprinkles

  75. #
    Sandy Headtke — November 1, 2013 at 12:11 pm

    I would bake cherry hand pies

  76. #
    Amanda M — November 1, 2013 at 12:31 pm

    Love this idea! I would serve my favorite super-soft sugar cookies with pink ombré frosting :)

  77. #
    Pat M — November 1, 2013 at 12:42 pm

    My grandmother’s spritz cookies, with Pink sprinkles!

  78. #
    jan — November 1, 2013 at 12:52 pm

    Creme Brulee cupcakes

  79. #
    Amy F — November 1, 2013 at 1:02 pm

    Raspberry and strawberry galette!!!

  80. #
    Shannon Baas — November 1, 2013 at 1:03 pm

    pink sugar cookies.

  81. #
    Anne — November 1, 2013 at 1:06 pm

    I would make M<imi's raspberry tart cookies! nom, nom, nom

  82. #
    Mindi Overstreet — November 1, 2013 at 2:06 pm

    I have a great recipe for a cream cheese sugar cookie bar, I always frost them with a strawberry cream cheese frosting, so its pink. Seems perfect! I love this idea, I love the idea of helping raise money and awareness while sharing something you made with love.

  83. #
    Kate — November 1, 2013 at 2:08 pm

    I’d love to try making pink ribbon cut-out cookies to honor family and friends who have fallen victim to breast cancer.

  84. #
    Jennifer O — November 1, 2013 at 2:54 pm

    Canapés of any kind!

  85. #
    Christine — November 1, 2013 at 3:22 pm

    I’llmake pink lemonade sugar cookies!

  86. #
    Carol Ann — November 1, 2013 at 3:31 pm

    Such a great idea. I would make our Pumpkin Bread mini loaves or possibly my daughter Rachel’s famous brownies.

  87. #
    Elizabeth — November 1, 2013 at 3:40 pm

    Oooh! This is so fun! I’d make beef tamales, beans, rice, and more for my person to have a delicious Mexican dinner!

  88. #
    Wanda Contreras — November 1, 2013 at 3:44 pm

    Love the cookies! I’ll make pink lemonade cupcakes with pink buttercream frosting and will decorate with a pink ballerina!
    Best regards, Wanda

  89. #
    Z — November 1, 2013 at 6:11 pm

    Strawberry Cupcakes topped with Strawberry Cream cheese frosting

  90. #
    Pat Wiggins — November 1, 2013 at 8:00 pm

    These look sooo Christmas!

  91. #
    Debbie G. — November 1, 2013 at 8:32 pm

    Very hard to decide, however I would have to go with my “world’s best” chocolate chip cookies made on lollipop sticks with a pink ribbons attached. Yummy for all!!

  92. #
    theresa krier — November 1, 2013 at 9:19 pm

    i love kitchenaid & everything they do. i would put maraschino cherry filled bonbons drizzled with pink cherry icing, thanks for the chance to win

  93. #
    Gianna — November 1, 2013 at 10:58 pm

    I’d make sugar cookies with hearts in the center.

  94. #
    Valerie C. — November 2, 2013 at 12:11 am

    probably basic Italian cookies with pink icing…my children love them :)

  95. #
    Heather B — November 2, 2013 at 1:11 am

    I would make strawberry and creme cookies

  96. #
    Karen S. — November 2, 2013 at 5:21 am

    I would make coconut banana bread. Yum!

    Your pink pinwheel sugar cookies look beautiful! I will be making these for sure!

    Thank you KitchenAid for being so generous!

  97. #
    Carolsue — November 2, 2013 at 5:49 am

    This sounds kinda weird, but it’s really good: I would serve Chocolate Beet Tea Loaf — comes out a pretty dark pink color!
    Digicats {at} Sbcglobal {dot} Net

  98. #
    Susan — November 2, 2013 at 9:46 am

    I would put my Sister’s sugar cookies on the plate as she makes these every year and sends them to me.

  99. #
    Tracy L Davis — November 2, 2013 at 11:47 am

    I would make brownies.

  100. #
    Rebecca Lock — November 2, 2013 at 2:35 pm

    I would serve my chocolate crinkle cookies.

  101. #
    Kathy — November 2, 2013 at 8:06 pm

    I would serve a scrumptious chopped Kale and Lemon vinegarette salad, with toasted pine nuts and dried cranberries….full of awesome antioxidants, but still so yummy! This would be in honor of those family and friends who have battled cancer and won…and those who’ve I lost.

  102. #
    Laurie Emerson — November 2, 2013 at 9:42 pm

    I would serve my favorite Strawberry Jam filled cupcakes. The recipe came from my mom who suffered from breast cancer.

  103. #
    Angela S — November 2, 2013 at 10:10 pm

    I would serve what my family calls “Aunt Dot’s Christmas Cookies”. I have never met Aunt Dot, I believe she was my grandmother’s aunt, but her cookies live on! They would be very pretty on this plate.

  104. #
    Laurie — November 2, 2013 at 10:36 pm

    Strawberry filled crepes (with a little Nutella), in memory of Jana!

  105. #
    Erika Blankenship — November 3, 2013 at 4:17 am

    Apple pie

  106. #
    Jackie — November 3, 2013 at 8:56 am

    I would serve banana bread :)

  107. #
    Herra Khan — November 3, 2013 at 10:25 am

    Strawberry Shortcakes!

  108. #
    Samantha — November 3, 2013 at 5:15 pm

    I would make some homemade brownies with chocolate chips!

  109. #
    susan smoaks — November 3, 2013 at 8:23 pm

    i would make some sugar cookies for our next party!

  110. #
    Kimberly — February 9, 2014 at 10:15 pm

    I made these this weekend in honor of Valentine’s day! I love this sugar cookie recipe, and they turned out beautifully!

    Thanks for sharing the recipe! I can’t wait to use the dough in different variations!


  1. Pingback: 50 Holiday Sweet Treats

  2. Pingback: Video: Holiday Pinwheel Cookies | Just a Taste

  3. Pingback: 12 Cookies of Christmas (Day 5): Sugar Cookies | Berry Insurance Blog

  4. Pingback: 8 {Almost} Free Things To Get You In The Christmas Spirit | Breanna Manzie Style and Organization

  5. Pingback: Valentine cookies | A Blended Life..

  6. Pingback: Love Letters | Once Upon a Wooden Spoon...

Leave a Comment